The 8 Superpowers Accelerator™ · 12 weeks · For Leadership Teams

A Strategic Growth COO For Twelve Weeks

The 8 Superpowers Accelerator is a twelve-week business growth programme for established businesses whose growth has stalled.

Marina works alongside you and your leadership team as a Strategic Growth COO. Together you decide where growth comes from, build the plan, and create an operating system your team runs for the future.

45 minutes with Marina. If the Accelerator isn't the right fit, she'll tell you.

Organisations Marina has worked with include Heaford, Ley Rubber, Eco Providers, Readynez, UXForms, Poundbury Wealth Management, Bettys & Taylors Group, Yorkshire Tea, the Caterham F1 Team, MBNA, Lloyds Bank and the Co-op.

Selected Organisations Marina Has Worked With

Heaford logo Ley Rubber logo Eco Providers logo Readynez logo UXForms logo Poundbury Wealth Management logo B&T Group logo Yorkshire Tea logo Caterham F1 Team logo mbna logo Lloyds Bank Co-op

35+

Years Working Inside Businesses

100+

Companies Advised

£1.8m–£295m

The Range Of Businesses The Method Has Worked In

Twelve Weeks At A Glance

Before Week 1

Onboard

Marina reviews everything before you meet.

Weeks 1–3

Diagnose

What is really holding growth back.

Weeks 4–6

Design

The growth engine you need to build.

Weeks 7–9

Execute

Whether the organisation can deliver it.

Weeks 10–12

Embed

How it runs after Marina has gone.

You keep: your Growth Operating System, fourteen sections, built from your own decisions.

The core business problem

Why Has Growth Stalled When The Business Is Doing Everything Right?

Usually because the business has outgrown the way it runs. The structure, commercial model and ways of working that built it were designed for a smaller business. They got you here. They won’t take you to the next stage.

It Usually Sounds Like This…

“We’re busy, but I’m not sure we’re actually going anywhere.”

“Everything still comes back to me.”

“My team’s good. They’re just not pulling in the same direction.”

“We have a strategy. It doesn’t show up in what gets done each week.”

“There are too many priorities, and none of them is fully resourced.”

“What worked three years ago has stopped working.”

These Aren’t Six Problems. They’re One.

Fixing them one at a time doesn’t hold, because each is a symptom of the same thing. The Accelerator changes how the business runs, with the leadership team that runs it, and leaves that in writing so it stays changed.

Proof, Before Promises

What Changed When the Real Constraint Became Clear.

Different sectors, different sizes. In each one, the visible symptom was not where the constraint actually sat.

J.M. Heaford £1.8M · 31 people

Had Lost Two Thirds of Its Market

A precision engineering firm whose core product had been overtaken. The problem read as sales; it was actually a product and positioning problem nobody inside could see.

New Product Line Defined, Built and Taken to Market.

Eco Providers £18M+ · energy sector

Growing Fast, Couldn’t Execute

Demand wasn’t the constraint. The business could win work faster than it could deliver it, and the gap was structural rather than a hiring problem.

20% Growth, 3x Execution Capability, and a Successful Acquisition.

Readynez £14M · education sector

Good Business, Wrong Shape to Fund

A profitable international training business that needed capital to move to the next stage, and a story that made the case for it on the numbers rather than the ambition.

Growth Plan Rebuilt, Funding Secured.

$3M Raised

Raised in seven days to keep a Formula One team on the grid.

£295M Client

Bettys & Taylors of Harrogate (Yorkshire Tea), an organisation of 1,500+ people.

35 Years Of Experience

100+ businesses, from £1.8M engineering firms to worldwide brands.

The role

What Is A Strategic Growth COO?

A Strategic Growth COO is a business growth consultant who works alongside the CEO and leadership team for a fixed period to decide where growth will come from and change how the business runs to get there. Marina analyses the business with you, challenges assumptions, gets decisions made in the room, and builds the operating system with you.

What Your Team Does

  • The CEO gives it about two to three hours a week
  • Leaders join the sessions that touch their area
  • Short exercises when a week needs your data
  • Owns the actions agreed, by name and by date
Your Strategic Growth COO

What Marina Does

  • Reviews everything your team submits before every session
  • Challenges assumptions and gets decisions made in the room
  • Holds the leadership team to what it agreed, week to week
  • Builds the operating system with you, and hands it over

Marina works alongside you. She isn't your COO, a manager of your staff, or an outsourced sales team. That's why the change stays once the twelve weeks end.

The approach

Three Moves, In The Order That Makes Them Hold

1
Weeks 1–3

Settle Where Growth Comes From

One agreed answer, a short list of growth bets, and a written list of what stops. Until the leadership team agrees on this, everything after it gets argued again.

2
Weeks 4–9

Build The Engine To Deliver It

The commercial model, positioning and partnerships the growth bets need, then who owns each one and what has to change in how work gets done.

3
Weeks 10–12

Make It The Way The Business Runs

A scorecard, a 90-day rhythm and named owners, run by your leadership team without the CEO deciding everything, and without Marina in the room.

Why the order matters. Most CEOs want to start with the third move, because it's the one they feel every day. It doesn't hold on its own. You can't hand a decision to someone while the business hasn't decided what it's for.

Week by week

What Happens In The Twelve Weeks?

Five 90-minute workshops with your leadership team and seven 60-minute strategy sessions, live on Zoom, 14+ hours with Marina. Every week ends with something decided: a priority, an owner, a number, or a change made.

Phase 0 · Before Week 1

Marina Starts Week 1 Already Knowing Your Business

The first session opens with what she's already seen and wants to test.

The CEO · 30–40 minutes

The Growth Gap Report, a short CEO snapshot, and the documents you already use.

Each leader · 3 minutes

The same nine questions as the CEO, answered privately.

Marina

A full review of all of it before you meet.

Week Phase Format Focus What it adds
1 Diagnose Workshop Growth diagnostic and kick-off Reboot Baseline
2 Diagnose Session Where growth can realistically come from Growth Opportunity Map
3 Diagnose Workshop Strategic direction: what you'll do, and what you'll stop Strategic Growth Bets
4 Design Session How the business makes more, and better, money Commercial Growth Model
5 Design Session Where you're positioned, and who you need to be close to Strategic Proximity Map
6 Design Workshop Partnerships, and the growth engine as one picture Partnership Pipeline
7 Execute Session Who owns each growth bet, and who decides what Growth Leadership Map
8 Execute Workshop What's slowing the organisation down Execution Improvement Portfolio
9 Execute Session Purpose as enterprise value Purpose & Enterprise Value
10 Embed Session Read the whole system together, find what's missing Operating System, draft 1
11 Embed Session The numbers that matter, and the rhythm that runs them Scorecard and 90-day plan
12 Embed Workshop What changed, the next 90 days, and handover Reboot Review
The hero deliverable

What Do We Have At The End Of The Twelve Weeks?

The 8 Superpowers Growth Operating System™: one document in fourteen sections, built across the twelve weeks from your own decisions. A strategy says where the business wants to go. This says how it will run to get there.

8 Superpowers Growth Operating System™

Reboot Baseline · where you started

Strategic Ambition · where you're going

Growth Constraints · what held it back

Strategic Growth Bets · where growth comes from

Commercial Growth Model · the economics

Strategic Positioning · where you'll win

Proximity & Opportunity · who to be close to

Partnership Pipeline · who speeds it up

Growth Leadership Map · who owns what

Execution Improvement · what changes

Purpose & Enterprise Value · what it creates

Executive Growth Scorecard · how it's measured

90-Day Growth Rhythm · how it carries on

Reboot Review · what changed

A sample company's Growth Operating System with four of its fourteen sections built
A sample company at the end of Week 3. Each section shows the week that will produce it.
Throughout the twelve weeks

A Private Line To Marina

For the decisions that can't wait for the next session. A space for your company only, and Marina answers in it personally.

Week 12

The Same Questions, Asked Again

The CEO retakes the Growth Gap Report and each leader retakes their nine questions. Both sit next to Week 1: how the scores moved, and whether the team now sees the business the same way.

The platform

Built On The 8 Superpowers Platform, Not A Slide Deck

Most engagements end with a deck nobody opens again. The Accelerator runs on a platform built for it. Everything your leadership team decides is written into the operating system as you go, and stays there after Marina has gone.

Before Week 1

The Leadership Perception Gap

The CEO and each leader answer the same nine questions privately. Week 1 opens on where the CEO rates the business higher than the team does, and where the team doesn't agree with itself. That second one is usually where the real conversation is.

Leadership Perception Gap for a sample company: the CEO's score against the leadership team's average and range across nine areas
Gold is the CEO, teal is the team's average, and the pale bar is how far apart the team's own answers are.
Growth Opportunity Map for a sample company: four growth options scored and ranked
The ranking starts the argument. It doesn't settle it.
Every week

Exercises That Write Themselves

When a week needs your data, your team answers a short form and a finished document appears in seconds, with your figures already in it. Nobody writes it up afterwards, so every session is spent on decisions.

Your Operating System, Live

One link for the whole team, filling up week by week. Snapshots at Week 10 and Week 12.

Actions And Owners

Every commitment with a name and a date. Anything without one is flagged.

A Scorecard You Keep

Baseline, target and current for the numbers that matter, each with an owner.

Prepared For Every Session

Marina reviews everything your team has submitted before you meet.

The client platform on desktop, tablet and phone: a company's private space with Marina, a toolkit of documents filling up week by week, and a short lesson video
Shown as it appears on the four-week Growth Intensive. The Accelerator runs in the same environment, built around your company and the twelve weeks. Examples shown for a sample company.

The deliverables are auto-generated. The expertise comes from Marina.

See Whether It Fits Your Business

A 45-minute conversation with Marina about where your business is, and what the twelve weeks would focus on.

Book a conversation with Marina
The 8 Superpowers

What Is The 8 Superpowers Method?

The 8 Superpowers Method™ is Marina Nicholas's way of looking at a business as one connected system, through eight lenses. In the Accelerator, each lens becomes a question your leadership team answers.

Power of Problem icon

Power of Problem

Which problem are customers really paying you to solve?

Power of Perseverance icon

Power of Perseverance

What keeps stalling, and why does it keep coming back?

Power of Positioning icon

Power of Positioning

Why do customers choose you, and will they next year?

Power of Proximity icon

Power of Proximity

Who does the business need to be closer to?

Power of People icon

Power of People

Who owns what, and where do decisions really get made?

Power of Partnerships icon

Power of Partnerships

Who could take you further, faster, than you'd get alone?

Power of Process icon

Power of Process

What has to run differently for the business to scale?

Power of Planet icon

Power of Planet

What does the business create beyond profit, and what is that worth to a buyer?

See how The 8 Superpowers Method™ is adopted by 5,000+ universities →

The alternatives

How Is This Different From A Business Coach, A Consultancy Or Hiring A COO?

A coach helps the CEO think, a consultancy hands over recommendations, and a hired COO runs operations. The Accelerator sits between them: Marina works with the whole leadership team for twelve weeks, decisions are made in the room, and the team keeps an operating system it runs without her.

Option Who does the work Who's involved What you're left with Best when
Business coach You, with a thinking partner Usually the CEO alone Clearer thinking, your own notes You want support for yourself, not a change in how the business runs.
CEO peer group (e.g. Vistage, TAB) You, with input from other CEOs The CEO, monthly Perspective from peers You want an ongoing sounding board.
Management consultancy The consultants Their team, your sign-off A report and recommendations You need analysis you don't have time to do.
Interim or fractional COO The COO, inside your business Reports into the CEO Operations run while they're there You need someone to run operations day to day.
The Growth Intensive (4 weeks) You, with Marina The CEO A plan for one or two contained problems, and 11 tools The problem is specific and you want it fixed fast.
The 8 Superpowers Accelerator (12 weeks) Your leadership team, with Marina CEO and leadership team A 14-section operating system your team runs Growth has stalled across strategy, team and process at once.

Is The Accelerator Right For My Business?

It's built for established businesses with a leadership team in place, where growth has stalled or the next stage needs a different way of working.

Typically £5m to £500m in revenue.

A Good Fit If:

You're the MD or CEO of an established business with a leadership team in place
Growth has stalled, or the next stage needs a different way of working
Too much of the business still depends on you
Your team is willing to share real numbers and make decisions in the room

Not The Right Fit If:

You want a course to learn from, or one contained problem fixed quickly. The four-week Growth Intensive is built for that, and Marina will tell you so.
The business is pre-revenue, or there isn't yet a leadership team to work with
You'd rather work it out alone, or you're looking for a quick growth hack
Woman with shoulder-length brown hair smiling at camera, wearing light blue top, with pink flowers and green foliage in background
Your Strategic Growth COO

Who Is Marina Nicholas?

Marina Nicholas is a UK business growth consultant and adviser, and the creator of the 8 Superpowers Method™. She has spent 35+ years working inside businesses and has advised more than 100 companies, from £1.8m to £295m in revenue. She brings an outside view to the things a leadership team can't always see from inside, and the experience to get them decided.

Her method is taught at Cranfield School of Management and featured in 5,000+ universities. Author of 8 Superpowers of Successful Entrepreneurs and 8 Superpowers of Purpose-Led Leaders.

Marina's story →

35+

Years working alongside leaders, MDs, CEOs and leadership teams.

100+

Companies advised, from £1.8M engineering firms to a £295M food group.

1,000+

C-suite executives and leaders coached and mentored.

£20M+

Raised by businesses she has advised, from seed rounds to rescue funding.

Selected Recognition
International Business Woman of the Year · 2012 Lifetime Achievement Award · 2025 Top 100 Most Influential People · 2025
In the room

And What It Looks Like in the Room

Live workshops Video: Marina Nicholas running a live workshop with a client leadership team, presenting and facilitating decisions in the room.
Marina Nicholas in a working session with a client leadership team Working session
Marina Nicholas working with the Equestrian Surfaces leadership team Equestrian Surfaces
Marina Nicholas running a leadership session Leadership session
LinkedIn post from Eco Providers about working with Marina Nicholas

Eco Providers, on LinkedIn.

LinkedIn post from Heaford about working with Marina Nicholas

Heaford, on LinkedIn.

Investment

How Much Does It Cost, And What If It Isn't Working?

The investment is set out in a written proposal after a first conversation, so it reflects your business and your leadership team. It's billed monthly by invoice across the three months, so it goes through your usual process.

Book a conversation with Marina

What's included

Twelve weeks with Marina as your Strategic Growth COO
Five 90-minute workshops and seven 60-minute strategy sessions
Phase 0 onboarding and a full review of your business before Week 1
The Leadership Perception Gap, at the start and again at the end
Your Growth Operating System™, all fourteen sections, yours to keep
A private line between your leadership team and Marina throughout
The monthly exit

You're Only Ever Committed To The Next Month

After the first month, you can stop at the end of any month. You pay for the months you've had, and nothing after.

There's no guarantee, and that's deliberate. A guarantee asks you to trust a promise about twelve weeks from now. The monthly exit asks you to judge the work you've already seen, every month, with a real choice at the end of it.

Questions leaders ask

Frequently Asked Questions

How much does it cost?

The investment is set out in a written proposal after a first conversation. It's billed monthly by invoice across the three months, and after the first month you can stop at the end of any month.

How is it paid, and can we stop?

Monthly across the twelve weeks, by invoice, so it goes through your usual process. After the first month you can stop at the end of any month and pay nothing further.

How much time will it take each week?

For the MD or CEO, about two to three hours: the session with Marina (60–90 minutes), around 30–45 minutes of preparation, and time moving agreed actions forward. Onboarding takes 30–40 minutes. There is no coursework.

Does the whole leadership team need to take part?

The MD or CEO leads it. Before Week 1, each member of the leadership team answers a short private questionnaire, and they join the sessions where their area is being decided. Nobody else needs to attend every week.

How quickly will we see a difference?

Week 1 opens on what Marina has already found in your business, so there's no slow start. By Week 3 your leadership team has agreed where growth will come from and what stops. At Week 12 you retake the same questions you answered before Week 1, so you can see what moved.

How is this different from hiring a business coach?

A coach helps you think. Marina works as your Strategic Growth COO: she analyses the business with you, challenges assumptions, gets decisions made with your leadership team, and builds the operating system with you. The aim is a business that runs differently at Week 12.

Is this the same as hiring a fractional or interim COO?

No. A fractional or interim COO runs operations for you while they're there. Marina works alongside you and your leadership team to decide where growth comes from and change how the business runs, then hands that over. When the twelve weeks end, your team runs it.

What size of business is it for?

Established businesses with a leadership team in place, where growth has stalled or the next stage needs a different way of working. Most are typically between £5m and £500m in revenue.

Couldn't we do this with AI?

The Accelerator already uses it: the platform automates the writing-up and record-keeping, so every session is spent on decisions. What AI can't do is spot the assumptions your leadership team doesn't know it's making, hold a difficult conversation until it reaches a decision, or make anyone accountable for what was agreed. That part is Marina's.

Do we need to do the Growth Intensive first?

No. Phase 0 gives Marina what she needs to understand your business before Week 1. The Growth Gap Report and the four-week Growth Intensive are other ways to work with her, not steps before this one.

Do you work with businesses outside the UK?

Yes. Sessions are live on Zoom, so the Accelerator works wherever your leadership team is. Marina is based in the UK, and invoices are in pounds sterling.

What happens after we book?

A 45-minute conversation with Marina. If the Accelerator is the right fit, you'll receive a written proposal setting out the scope, the investment and your start date. Enrolment isn't automatic.

Start With A Conversation

45 minutes with Marina. Bring the problem you'd most like solved. If the Accelerator is the right fit, you'll get a written proposal. If it isn't, she'll say so.